Digital Media Specialist — Metro Detroit, MI

Robert
Newson

I Turn Ideas Into Stories That Move People.

I'm Robert Newson — a Digital Media Specialist, Multimedia Producer, and Content Strategist who combines creative storytelling with digital strategy to create content that gets seen, remembered, and gets results.

With 7+ years of experience across video production, digital marketing, social media, broadcast, brand storytelling, and content strategy, I've created work for brands, media organizations, and businesses across the automotive, corporate, and entertainment spaces.

From behind the camera to behind the strategy, I bring ideas to life through video, social media, photography, storytelling, and digital experiences.

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Video Production · Digital Media · Social Strategy · Storytelling · Content

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Driven —DQS Solutions & Staffing —5-hour ENERGY —NEWSnet —Aerial Production —Smart Health Ring —The Peter Principles —Pulsebeat —Senior Tech Class —The Weekend Drive —Serious Magazine —Driven —DQS Solutions & Staffing —5-hour ENERGY —NEWSnet —Aerial Production —Smart Health Ring —The Peter Principles —Pulsebeat —Senior Tech Class —The Weekend Drive —Serious Magazine —

Impact

Content That Delivered Results

Numbers pulled directly from campaigns and channels I've produced for.

42K+

YouTube views generated by a single executive interview in its first week

18.9K

YouTube subscribers, grown from 11,000 in six months

72%

Increase in online audience engagement

45%

Increase in social engagement

Selected Work

Featured Projects

Six highlights from the full portfolio — broadcast packages, brand films, motorsports content and more.

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TV / Streaming Series

Driven

A weekly automotive show that puts viewers inside the industry — from a Cadillac House sit-down with a company VP to viral social cuts.

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Brand / Corporate Film

DQS Solutions & Staffing

Brand films and a “Forward as One” merger campaign unifying a staffing & logistics group's family of companies.

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Motorsports / Sponsorship

5-hour ENERGY

A nationally aired TV commercial and trackside content built around a full-season NTT IndyCar Series sponsorship.

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Broadcast News

NEWSnet

Field reporting and edited news packages — from the Detroit Auto Show floor to the UAW picket line.

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Broadcast TV — Arts & Culture

Pulsebeat

A 2026 Michigan Emmy-nominated arts & entertainment program airing Sundays on WMYD Detroit and WHPR.

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Automotive Reviews

The Weekend Drive

Test-drive video for TheWeekendDrive.com, fronted on-camera by NEWSnet automotive correspondent Kimatni Rawlins.

View All 11 Projects

About

The Short Version

I'm a digital media specialist working across broadcast news, motorsports & brand sponsorship content, corporate video, aerial cinematography, on-air talent work and photography — based in Metro Detroit and built around the Motor City's automotive backbone.

Read the full story, credentials and photos →

Featured Projects

12+

Clients & Networks

350+

Raw Assets Produced

Based in Metro Detroit

Perspectives